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Harvard Business Publishing Benefits from Modern Web Experience Management

Rivet Logic’s implementation of a Web experience management solution, based on Crafter CMS, has improved end-user authoring and dramatically enhanced the overall visitor experience for Harvard Business Publishing’s (HBP) major Web properties, including the online edition of Harvard Business Review. By deploying a highly exible, scalable and reliable experience management solution, Rivet Logic helped HBP expand its publishing activities, improve its online presence, drive visitor engagement, increase site traf c, and realize its full revenue potential.